Realistic growth calculators for real operators.
RealGrowthMetrics is a free suite of growth simulators built by CloudScope for SaaS, subscription, and membership businesses. It models churn, pricing, and CAC payback using the same constraints you live with in your P&L—no fantasy curves.
No sign-up required. No email gate. Just calculators that behave the way your business behaves.
Example view of a membership growth simulation with churn, pricing, and realistic member decay.
Why CloudScope built RealGrowthMetrics
Most “growth calculators” on the internet exist to make charts look good or to collect email addresses. They assume zero churn, infinite markets, and perfect execution. The graphs are smooth; the assumptions are not.
RealGrowthMetrics is the opposite. It’s designed by operators who run real subscription and membership businesses and wanted tools that reflect how growth, retention, and pricing actually work in the field.
Built for operators
Designed for founders, GMs, and ops people who need quick, honest projections—not pitch-deck slides.
Realistic assumptions
Every tool factors in churn, pricing, and timing explicitly. If the result looks uncomfortable, that’s signal.
Fast & free to use
No signup required. Open a tool, plug in your numbers, and see how your model behaves in under a minute.
What you can do with RealGrowthMetrics today
RealGrowthMetrics launches with a small, focused set of tools. Each one answers a concrete question that operators actually ask when they sit down with a spreadsheet.
Membership Growth Simulator
Project how your member or subscriber base evolves over time, given starting members, new signups, and monthly churn. See growth that reflects your operational reality.
Question it answers: “If I grow at this pace and churn at this rate, where do I actually end up?”
Churn Impact Tool
Compare a baseline churn rate with an improved churn rate using the same acquisition assumptions, and see how member count and revenue diverge over time.
Question it answers: “What is churn really costing me, and what happens if I fix it?”
Price Change Impact Tool
Model how a price increase or decrease affects revenue and member decay, assuming churn responds to pricing. Useful when you’re debating pricing changes with your team.
Question it answers: “If I change price, do I actually make more—or just churn faster?”
CAC Payback Calculator
Estimate how many months it takes to earn back your customer acquisition cost given ARPU, gross margin, and monthly churn. See whether your economics hold up.
Question it answers: “How long until this customer is truly paid for?”
Where RealGrowthMetrics fits in the CloudScope ecosystem
CloudScope builds analytics and operational tools for real businesses, from wineries and tasting rooms to SaaS and membership products. RealGrowthMetrics is the “quick-thinking” side of that work: a place to stress-test assumptions before you encode them in your forecasts.
Use it when you’re considering pricing moves, debating CAC limits, or trying to understand what churn is doing to your growth plan—whether or not you use any other CloudScope products.
Built by operators, not just consultants
RealGrowthMetrics is informed by live operating experience in subscription and membership contexts, not just theoretical models. The tools are opinionated on one point: it’s better to see the uncomfortable numbers now than to be surprised later.
If you discover a scenario the tools don’t handle well—or a lever you always pull in your business that isn’t modeled yet—that’s exactly the kind of feedback CloudScope uses to decide which calculators to build next.